Music Marketing Money


January 18, 2016 UPDATE:

As you may have noticed, Music Marketing Money has a small message underneath its logo that says, “A Music Audience Exchange Blog.” Despite the affiliation, Music Marketing Money has spent the past two years functioning as a separate entity from Music Audience Exchange.

However, starting on Monday, February 8, 2016, we are officially becoming a part of Music Audience Exchange. This consolidation will give us more time to create original content and continue curating a weekly newsletter that highlights the most interesting stuff happening in music, brand marketing, and technology.

So, beginning February 8, all links will redirect to, and all email communications will come from instead of

If you have any questions about this transition, please reach out to us via email, Facebook, or Twitter.


About Music Marketing Money

Music Marketing Money was created by Nathan Hanks and George Howard, co-founders of Music Audience Exchange, as an outlet for news and analysis about the intersection of the music industry, brand marketing, technology, and commerce.

Music Marketing Money distributes a weekly newsletter with a curated collection of timely, relevant articles from around the web. Additionally, Nathan, George, and their team use their combined expertise to analyze trends in original content.

As new consumer technologies continue to disrupt many standardized processes in the music industry, brand marketing and technology have grown increasingly intertwined. Music Marketing Money seeks to provide clarity and direction during this period of unabated transformation.

Nathan currently serves as the CEO of Music Audience Exchange. Previously, he co-founded and was President of online marketing technology company ReachLocal, building the company to over $500M in revenue and 2,200 team members operating in fifteen countries.

George currently serves as Head of Music at Music Audience Exchange. He is an Associate Professor at Berklee College of Music, the former President of Rykodisc, and one of the original founders of TuneCore. An expert in music licensing and copyright law, he advises a wide range of creative companies from startups to Fortune 500. George writes frequently for publications such as Forbes, the New York Times, and, of course, Music Marketing Money. He holds an MBA and JD.

Subscribe to the Music Marketing Money newsletter.