Music Marketing Money

Browsing the "spotify" Tag

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Weekly Dispatch | July 6, 2015

New Balance vs. Nike + Facebook, Apple Music, and more! [...]

July 6, 2015 Weekly Dispatch
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Weekly Dispatch | May 26, 2015

This is a weekly digest of the top news at the intersection of the music industry, brand marketing, and commerce compiled by Carlos Diaz & Music Audience Exchange. FEATURE STORY Bitcoin Can’t Save the Music Industry, Because the Music Industry [...]

May 26, 2015 Weekly Dispatch
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Taylor Swift & The Streaming Debate: Why Everyone’s Got it All Wrong

The recent firestorm of controversy over Taylor Swift’s decision to pull her catalogue from Spotify (the ramifications of this covered nicely by Harvard Business Review) is a classic red herring. Ms. Swift sitting at the center of the streaming royalties [...]

November 17, 2014 Brand Marketing & Music, Featured, Music Industry
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Why Taylor Swift Really Dropped Spotify

Some are hailing Taylor Swift as the most important musician today – not just as an artist, but as a businesswoman – noting her recent decision to pull her entire music catalog from Spotify. Ms. Swift took a strong position in [...]

November 6, 2014 Featured, Music Industry
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Artists Need More Channels Than Just Streaming to make a Living…

Determining what an artist makes on the streaming service Spotify is not an easy equation.  According to a recent report by Spotify & explained  by ARS Technica artist pay is determined by Spotify monthly revenue, artist streams vs total streams, [...]

October 29, 2014 For Artists, Music Industry