Music Marketing Money

Browsing the "streaming" Tag


The Real Message in Taylor Swift’s Open Letter to Apple Music: “Be More Like Me”

Taylor Swift is a class act. This is most recently evidenced via her very carefully-worded open letter to Apple regarding “holding back” her newest album from Apple’s imminent music streaming service. Ms. Swift finds Apple’s decision to not pay [...]

June 21, 2015 Featured, Music Industry, Music Technology

All Things Apple Music: Top 10 Stories

Without question, the biggest news in music last week was the announcement of Apple Music, the latest in a string of streaming platforms vying for the top spot in music lovers’ hearts (and wallets). With the slew of news stories and [...]

June 15, 2015 Featured, Music Industry

Weekly Dispatch | May 26, 2015

This is a weekly digest of the top news at the intersection of the music industry, brand marketing, and commerce compiled by Carlos Diaz & Music Audience Exchange. FEATURE STORY Bitcoin Can’t Save the Music Industry, Because the Music Industry [...]

May 26, 2015 Weekly Dispatch

Tidal: Free Market Forces Bring Tough Times

Regarding Tidal’s business model, what troubles me is the lack of regard the service has shown for the free market. Don’t get me wrong, the music industry is a case study in government interventions: for example, music licenses are not [...]

April 26, 2015 Featured, Music Industry, Music Technology

Awesome Music Marketing Breakthrough for Jimi Hendrix Biopic

The Jimi Hendrix film could be the future of film soundtracks.  David Hazan & XLrator Media have teamed up with streaming service Rdio to create a music experience that hits moviegoers before and after the film.  Bloggers were selected across [...]

October 28, 2014 Music Industry, Music Technology

The Retention of Listeners is Critical to Pandora and Other Streaming Services

Pandora has recently launched a branding campaign for its thumbs up/ thumbs down ratings feature. In addition Google is now making suggestions in its streaming service & listeners can request playlists for specific activities like mowing the lawn. Due to [...]

October 28, 2014 Music Technology

Streaming Wars: Deezer’s Deal with Sonos Aims for Audiophiles

I’ve tried the Deezer service out. I was able to do this because they made a deal with Sonos, where those with Sonos gear (and if you don’t have Sonos gear, I’m not sure we can still be friends) can [...]

October 17, 2014 Featured, Music Industry, Music Technology

MAX’s George Howard on Music Festivals in the NY Times

Our good friend and adviser, George Howard, recently penned an article in the New York Times about the rise in music festivals as an economic necessity for the commercial viability of musicians. George touches upon some disruptive macro-trends in the [...]

August 16, 2014 Music Industry, Music Technology