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Weekly Dispatch | January 18, 2016

Carlos Diaz January 18, 2016 Featured, Weekly Dispatch No Comments
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WEEKLY DISPATCH, January 18, 2016: This is a weekly digest of the top news at the intersection of the music industry, brand marketing, technology, and commerce compiled by Carlos Diaz & Music Audience Exchange.

FEATURED

Taco Bell Unwraps Millennial-Friendly Marketing via Pandora
Mobile Marketer

Apple Ditching Headphone Jack: Less About Music, More About Royalties
Forbes


MORE TOP NEWS THIS WEEK

Ryan Seacrest and Ford Renew Marketing Partnership
Variety

Burberry Launches on Apple TV – But not for eCommerce
Marketing Magazine

Beer Companies Are Using This Counterintuitive Method to Get Millennial Customers Back
Business Insider

Apple Music Reportedly Approaches Half as Many Paid Subscribers as Spotify
Verge

Why Specialty Retailers Should Tap Digital Platforms to Drive Growth
Retail Customer Experience

Apple Reportedly to Drop its iAd Advertising Sales Business
Marketing Dive

Top 4 Marketing Tactics to Drive Millennial Sales
Chief Marketer

5 Need-to-Know Facts About Millennial Customers
Time Warner

The Programmatic Knowledge Gap: Why There’s a Mobile Disconnect
Marketing Week

What Marketers Should Take Away from CES 2016
Marketing Week

SoundCloud and Universal Music Agree to Licensing Deal
The New York Times
 
Spotify Announces Partnership with Genius, Introduces ‘Behind The Lyrics’
Billboard

DMI Music & Media Signs Multi-Year Agreement with Walgreens Plus Several Other Big Business Wins
PR Newswire

Sports Sponsorship in Era of Scandal – How Should Brands Respond?
Marketing Week
 
Background Music Coming to Xbox One, But Not Until Summer
Tech Time

What David Bowie Got Right About the Future of the Music Industry
The Week

Why A Music Company Paid $35m for The Offspring’s Catalogue
The Guardian

Coachella Leads the Highest-Grossing Music Festivals of 2015
Forbes

Coachella Organizers Announce Panorama Music Festival, Coming to NYC in July
EW

Carlos Diaz

Carlos Diaz

Carlos is Chief Revenue Officer at Music Audience Exchange. Previously, Carlos built and operated large sales organizations for marketing and technology companies including ReachLocal, Neustar and Hibu.
Carlos Diaz

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