WEEKLY DISPATCH, January 25, 2016: This is a weekly digest of the top news at the intersection of the music industry, brand marketing, technology, and commerce compiled by Carlos Diaz & Music Audience Exchange.
FEATURED
Coca-Cola Pairs with Artists to Feature New Jingle
AdAge
Emotion Tracking Can Help Brands Create Content That Resonates
Marketing Week
MORE TOP NEWS THIS WEEK
Bank of America and AmEx Tap into Millennial Financial Behaviors
Forbes
How Snapchat Became a Hot Platform for Digital Marketers in So Little Time
Adweek
Peeps Eyes Millennial Moms in Social Media Invasion
NY Post
Can Coca-Cola’s ‘One Brand’ Marketing Strategy Help Sales Pop?
Marketing Week
Apple Buys AI Facial Expression Startup Emotient
The Wall Street Journal
The Year’s Best-Loved Brands
Adweek
Pinterest To Get Into Video Advertising
DIGIDAY
The Top 50 U.S. Digital Media Properties for December 2015
comScore
Why B2C Brands Should Pay Attention to LinkedIn Advertising
Business 2 Community
McDonald’s: A Great American McComeback?
CNN Money
Nielsen Adds Social Media Content to TV Ratings
Marketing DIVE
What Is Co-Marketing? A Guide to Co-Branding Marketing Campaigns
Hubspot
iHeartMedia & Universal Music Group to Use Virtual Reality at Live Events
iHeartMedia
New Era of Music Debuts at Starbucks with Spotify
Starbucks
Coors Light Offering Neighborhood-Specific Mobile Music to New Yorkers
Adweek
We’re Ruled by our Emotions and so are the Ads We Watch
Nielsen
Top Alcoholic Beverages of 2015
Nielsen
Is There a Music Tech Bubble?
Billboard
2016: Smarter In-Store Technology Strategies Coming
Retail Customer Experience
Limelight Platform Snags $3M in Seed Funding for U.S. Launch
Marketing DIVE
Optimism about Local Music as a Business Model
Los Angeles Times
What Makes YouTube’s New Music App So Special?
Forbes
Carlos Diaz
Latest posts by Carlos Diaz (see all)
- Weekly Dispatch | February 1, 2016 - February 1, 2016
- Weekly Dispatch | January 25, 2016 - January 25, 2016
- Weekly Dispatch | January 18, 2016 - January 18, 2016