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Weekly Dispatch | July 6, 2015

Carlos Diaz July 6, 2015 Weekly Dispatch No Comments

This is a weekly digest of the top news at the intersection of the music industry, brand marketing, and commerce compiled by Carlos Diaz & Music Audience Exchange.


New Balance to Challenge Nike With Its Biggest Ad Campaign Ever
Bloomberg Business

Facebook is talking with music labels, but why?
The Verge

Apple Music Is More Than Just A Spotify Killer, It Could End Music Labels Too

Why The Man Who Destroyed Napster Supports Apple Music

How to choose Apple Music or Spotify in one infographic
Business Insider

In Wake Of Apple Music, SoundCloud Update Focuses On Music Discovery, Better User Experience

Seeking Genuine Discovery on Music Streaming Services
The New York Times

Acclaimed Music Industry Critic Lists 7 Reasons Apple Music Is Doomed to Fail

If Your Brand Wants A Cool Music Video, Call OK Go

How Brands Are Paving the Way for Periscope Marketing

10 ‘Old Person’ Brands Getting Millennial Makeovers

How Growing Up With the Internet Made Millennials Different

Newest Millennial Media report attempts to quantify move to mobile by consumers
Talking New Media

How Can Sporting Goods Retailers and Athletic Apparel Marketers Engage Their Millennial Audience?
Business 2 Community

Why experiential marketing is no longer the poor relation in the marketing mix
The Drum

From Madonna to Mariah Carey, acts look to dating apps like Tinder, Grindr to promote music
US News

Carlos Diaz

Carlos Diaz

Carlos is Chief Revenue Officer at Music Audience Exchange. Previously, Carlos built and operated large sales organizations for marketing and technology companies including ReachLocal, Neustar and Hibu.
Carlos Diaz

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