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Weekly Dispatch | June 22, 2015

Carlos Diaz June 22, 2015 Weekly Dispatch No Comments
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This is a weekly digest of the top news at the intersection of the music industry, brand marketing, and commerce compiled by Carlos Diaz & Music Audience Exchange.

FEATURE STORY

The Real Message in Taylor Swift’s Open Letter to Apple Music: “Be More Like Me”

Taylor Swift is a class act. This is most recently evidenced via her very carefully-worded open letter to Apple regarding “holding back” her newest album from Apple’s imminent music streaming service. Ms. Swift finds Apple’s decision to not pay artists for the three month “trial period” to be “shocking, disappointing, and completely unlike this historically progressive and generous company.”…CONTINUE READING


TOP NEWS THIS WEEK

How the Vans Warped Tour Has Mastered Marketing to Teens for Two Decades
FastCompany

Electronic Dance Music is Hot, and Here’s the Data to Prove It
FastCompany

The big payback: why are rappers suddenly OK with shilling for big brands?
The Guardian

Presidential Candidates Are Marketing Themselves Through Music
Paste

DoubleTwist’s new Android app turns Dropbox into a music streaming service
The Verge

‘You’re Making Me Blind': The Internet Doesn’t Love Spotify’s New Color
Billboard

Simon And Refinery29 Elevate The Millennial Shopping Experience With A Music Festival At The Mall
PR Newswire

Here’s why Pandora just bought a radio station in South Dakota
Fortune

Spotify Running Update: Runners Of All Levels Explain Music App’s New Feature
International Business Times

Big Boi Talks Stankonia Studios Magic With Converse Rubber Tracks [VIDEO]
Hip Hop Wired

Inside Firefly Music Festival: The Crew Previews the First 24 Hours (From Porta-Potty Patrol to Paul McCartney’s Dressing Room)
Billboard

Many Indie Labels May Refuse to Sign Apple Music Contract
Rolling Stone

BOOK Review: In ‘How Music Got Free,’ Stephen Witt Details an Industry Sea Change
New York Times

Can NextRadio app help make radio relevant for a digital audience?
L.A. Times

Carlos Diaz

Carlos Diaz

Carlos is Chief Revenue Officer at Music Audience Exchange. Previously, Carlos built and operated large sales organizations for marketing and technology companies including ReachLocal, Neustar and Hibu.
Carlos Diaz

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