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Weekly Dispatch | October 5, 2015

Carlos Diaz October 5, 2015 Featured, Weekly Dispatch No Comments

WEEKLY DISPATCH, October 5, 2015: This is a weekly digest of the top news at the intersection of the music industry, brand marketing, technology, and commerce compiled by Carlos Diaz & Music Audience Exchange.


MasterCard’s new ambition: Become a lifestyle brand

4 Ways Spotify and Pandora Target Millennials Differently CMOs dig into music fans’ habits

INFOGRAPHIC: Millennials + Music Go Hand in Hand

Spotify Launches All-Out Blitz On Advertisers In NYC As Streaming Music Heats Up
International Business Times


Facebook Wants TV Advertising Dollars And Brands Are Listening Closely
International Business Times

Spotify Expands Auto Presence as Android App Comes to MirrorLink

‘Mr.’ Is The World’s Easiest To Use Music Radio App

Scooter Braun’s SB Projects Announces ‘Rock Angels’ Animated Music Series

Spotify told us the top 20 songs people listen to in the shower — here they are
Business Insider

Havas’ Lucien Boyer Bringing Data Into Experiential Marketing
Ad Exchanger

Vinyl Record Revenues Have Surpassed Free Streaming Services Like Spotify

Jamie Strong Is The Most Influential Figure You’ve Never Heard Of In The L.A. Music Scene
LA Weekly

Fact is, people still trust advertising… And actually Millennials put the greatest trust in advertising

Advertising Industry Faces Its Napster Moment

Vinyl Records See a Comeback During Music’s Digital Age
NBC News

Amazon just made a big move to compete with Spotify and Apple Music
Business Insider

When Branding Deals Turn Toxic: What Now For Universal And Volkswagen?
Music Business Worldwide

Spotify’s Chromecast, PlayStation Deals: Part Marketing, Part Moneymaking
Advertising Age

Hip-Hop and R&B Fans Embrace Streaming Music Services
The New York Times

Judgment day for Apple Music: Will you be subscribing once the trial ends?

Carlos Diaz

Carlos Diaz

Carlos is Chief Revenue Officer at Music Audience Exchange. Previously, Carlos built and operated large sales organizations for marketing and technology companies including ReachLocal, Neustar and Hibu.
Carlos Diaz

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