WEEKLY DISPATCH, September 21, 2015: This is a weekly digest of the top news at the intersection of the music industry, brand marketing, technology, and commerce compiled by Carlos Diaz & Music Audience Exchange.
FEATURED
Music is Still the Soundtrack to Our Lives
Nielsen
Everyone Listens to Music, But How We Listen is Changing
Nielsen
Hip-Hop Nation: How the Genre is Turning It Up in 2015
Nielsen
Mapping Radio’s Reach with Black and Hispanic Consumers
Nielsen
TOP NEWS THIS WEEK
Burberry is the first brand to get an Apple Music channel
The Verge
Why music is a powerful tool for brands — and how they can leverage it
Mashable
New app-based A&R label launches with Metropolis
Music Week
Why a Gin Company Hired Musicians as Part-Time Salespeople
Harvard Business Review
Spotify CMO Takes on Music Streaming and Branding
Ad Week
How YouTube Is Reprogramming Video and Increasing Watch Time
Advertising Age
Experiential to feature in Johnnie Walker’s biggest marketing campaign
Event Magazine
Apple Music is Boosting Spotify, Not Crushing it, Says CEO Daniel Ek
Fast Company
Google Chairman Eric Schmidt Says Other Streaming Music Options Are ‘Elitist’
Forbes
Facebook to Sell 100% In-View Ads, Let Brands Fact-Check Video Ad Views
Advertising Age
Red Bull Music Academy Paris 2015 Events
Red Bull Music Academy Daily
Carlos Diaz
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