Music Marketing Money
sonic-gem

Sonic Gems: Art Blakey & the Jazz Messengers – Indestructible

While landmark Blakey records like “A Night in Tunisia” and “Horace Silver and the Jazz Messengers” pre-date “Indestructible” by many years, the 1961-64 sextet version of the Messengers with Curtis Fuller’s trombone added is the tastiest. Wayne Shorter’s tenor sax [...]

March 6, 2015 Music Reviews
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Mountain Dew and SoundCloud’s “Green Label Sound: Open Call”

A recent article in Forbes got me thinking about Mountain Dew’s unique place in marketing history and how it arrived at its latest effort: “Green Label Sound: Open Call.” Everyone knows Mountain Dew. Baby Boomers, Gen X’ers and Millennials are [...]

March 4, 2015 Brand Marketing & Music, Featured, For Artists
weekly-dispatch-2nd

Weekly Dispatch March 2, 2015

This is a weekly digest of the top news at the intersection of the music industry, brand marketing and commerce courtesy of Carlos Diaz & Music Audience Exchange. See more or subscribe at musicmarketingmoney.com.   FEATURED From Selling Out to Breaking Out: The Evolution [...]

March 2, 2015 Weekly Dispatch
geils

Sonic Gems: J. Geils Band – Monkey Island

Three years before the pop success of “Love Stinks” and four years before their MTV “Freeze-Frame” and “Centerfold” blitz, the J. Geils Band was an established live act that churned out R&B with a rough and tough East Coast edge. [...]

February 26, 2015 Music Reviews
the-who-sell-out

From Selling Out to Breaking Out: The Evolution of Artist/Brand Partnerships

From Advertising Age’s excellent series of articles to Gawker’s view that “…the current young generation is being sold wholesale the idea that music and advertising go hand in hand,” to a recent report at Next Big Sound, the consensus is [...]

February 25, 2015 Brand Marketing & Music, Featured, For Artists, Music Industry
weekly-dispatch-23

Weekly Dispatch February 23, 2015

This is a weekly digest of the top news at the intersection of the music industry, brand marketing and commerce courtesy of Carlos Diaz & Music Audience Exchange. See more or subscribe at musicmarketingmoney.com.   Featured The Next Gen of Ad-Tech Will Amplify Your [...]

February 23, 2015 Weekly Dispatch
amplify

The Next Gen of Ad-Tech Will Amplify Your Authentic Voice

With millennials poised to overtake Boomers as the nation’s largest living generation, the discussion around how to market to this demographic has reached a fever pitch. Having grown up social and interactive, millennials are a slippery bunch; skeptical of, and prone [...]

February 19, 2015 Brand Marketing & Music, Featured
galaxie-500

Sonic Gems: Galaxie 500 – On Fire

I tend to avoid the “Desert Island List” of rock albums conversation because there’s always the risk of being predictable (“Sgt. Pepper’s,” “Who’s Next,” “London Calling,” etc.). On the other hand, there’s also the risk of being too clever (“Mott,” [...]

February 18, 2015 Music Reviews
weekly-dispatch-17th

Weekly Dispatch February 17, 2015

This is a weekly digest of the top news at the intersection of the music industry, brand marketing and commerce courtesy of Carlos Diaz & Music Audience Exchange. See more or subscribe at musicmarketingmoney.com.   Featured Target turns a Grammys [...]

February 17, 2015 Weekly Dispatch
roland-kirk

Sonic Gems: Roland Kirk – We Free Kings

This album makes me smile every time I put it on, plain and simple. Saxophonist/Reed-ist/Flutist Roland Kirk was best known for playing multiple instruments at once (tenor sax, soprano sax and stritch, for instance) and for his circular breathing technique [...]

February 11, 2015 Music Reviews

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